John Cena andMake-A-Wish Challenge You! Support the Make-A-Wish #ArmWrestleChallenge – April 9-30 The Make-A-Wish #ArmWrestleChallenge kicks off in April as part of our World Wish Day campaign, raising awareness and funds online to help grant the wishes of children diagnosed with critical illnesses. A wish experience can give kids the mental toughness they need to fight their illness.