Paul Wesley and Torrey DeVitto, stars of the hit CW series “The Vampire Diaries,” will serve as hosts of The Humane Society of the United States’ H-Couture 2012.
The fashion show will debut on Saturday, Sept. 22, 2012, at a private Brentwood estate. Celebrating fashion forward style, designed not to be harmful to animals, H-Couture 2012 will showcase the latest in designer menswear and womenswear for conscious living.
“We are excited to be hosting the first ever H-Couture event on behalf of The Humane Society of the United States because we both support events that promote compassion for animals,” says Wesley.
DeVitto adds, “Fashion should be fun, and I don’t see how wearing animal fur can be anything other than cruel and unnecessary. This event will show that anyone can be fashion-conscious without animals having to pay the price.”
This new fashion event takes fur off the runway and puts compassionate style in its place, featuring several leading designers in humane fashion such as; John Bartlett, Victoria Bartlett, Marc Bouwer, Kimberly Ovitz and Charlotte Ronson, who count among their celebrity clients Angelina Jolie, Charlize Theron, Blake Lively, Kirsten Dunst, Madonna, David Bowie, Kate Moss, Halle Berry, Oprah Winfrey, Nicole Kidman, and many others.
In addition to co-hosting H-Couture 2012, husband and wife Paul and Torrey are helping The HSUS launch the event-related No Fur Pin campaign, which invites fellow celebrities to make the pledge not to wear animal fur.
Proceeds from H-Couture 2012 will benefit The HSUS’s Fur-Free Campaign and the Hollywood Outreach program. The HSUS’s Fur-Free Campaign works with designers, retailers and fashion students to encourage the use of alternatives to animal fur. Italso has publicly exposed major retailers selling animal fur as faux, and most recently revealed domestic dog fur being sold in the U.S.
“We’re delighted that Paul and Torrey are on board for our first major fashion event. Designers and their celebrity clients are key to setting new trends that can affect societal values, and supporting fur-free fashion can help prevent the suffering and save the lives of millions of both wild caught and captive-bred animals,” says Beverly Kaskey, senior director of The HSUS’s Hollywood Outreach program.
The HSUS’s Hollywood Outreach program is dedicated to promoting animal advocacy through the entertainment media and popular culture in the quest for a more humane society.