Live Earth has announced that two-time Grammy Award-winner and one-time Academy Award winner for Best Song for the Al Gore documentary “An Inconvenient Truth” Melissa Etheridge, and multi-platinum three-time Grammy Award-winner Rob Thomas, will perform live at the Los Angeles and Atlanta Dow Live Earth Run for Water events, respectively.
The largest worldwide water initiative on record to help combat the global water crisis, the Dow Live Earth Run for Water is a series of 6km run/walks (the average distance many women and children walk every day to get water), culminating with water education villages and live musical performances.
“I’m a long-time environmental advocate and believe strongly that it is our duty as a society and as individuals to preserve our planet and its resources,” said Melissa Etheridge. “I want to lend my name and time to this event because the global water crisis is an environmental issue that affects nearly one billion people on the planet and through this event we can raise awareness and money to help address it.”
“I am thrilled to be participating in this important event to bring clean, safe drinking water to the women and children around the world walking 6km every day to sustain their families,” said Rob Thomas. “I encourage the Atlanta community to come out on April 18th because together we can make a difference in the lives of so many.”
The events will take place in nearly 100 cities across 50 countries around the world on April 18, 2010, to raise awareness and funds to help solve the global water crisis. Jessica Biel, Peter Wentz, Angélique Kidjo, Alexandra Cousteau and Jenny Fletcher have already been announced to support events on April 18th. Additional artists announcement for events taking place in Chicago, Minneapolis, and New York coming soon.
Funds raised from the events will benefit Global Water Challenge, a coalition of non-profit organizations working to bring clean, safe drinking water to millions of people worldwide. This includes innovative projects that provide clean drinking water to communities in Haiti, Central America, Sub-Saharan Africa, and Southeast Asia. GWC has invested in previous projects with donations going towards improving access to water in schools and supporting local entrepreneurs who provide market-based solutions.
Beginning today, Live Earth will donate $1 for each U.S. registration received between now and March 23 for a special Haiti relief fund through GWC coalition partners CARE, Catholic Relief Services, Population Services International, and UNICEF to implement safe drinking water programs on the ground in Haiti. People interested in supporting the Haiti relief fund should register for a Dow Live Earth Run for Water run/walk event in the U.S. before March 23 via The Active Network at http://liveearth.org/run, using promotional code HAITI.
“The money raised from these events will help thousands of people in the developing world get access to clean drinking water. We look forward to investing these funds and impacting lives.” said Paul Faeth, President of Global Water Challenge.
The Los Angeles Dow Live Earth Run for Water event will be held in Exposition Park, near downtown Los Angeles, with the 6km course starting on Exposition Park Drive, turning onto Figueroa and traveling three kilometers toward downtown, turning around at 17th Street for the return three kilometers, and ending in the Water Village in Expo Park. Starting time for the run is 8:30 a.m.
More info on how you can be part of an event near you can be found here.
