Vanity Fair has announced a star-studded calendar of events for Campaign Hollywood 2016 – its annual, weeklong celebration leading up to the Academy Awards.
Vanity Fair Social Club will return for the third consecutive year, this time at PLATFORM, a new creative space in Culver City. Vanity Fair Social Club provides a fun and inspiring space for bloggers and online journalists to write, work, and play while in Los Angeles for the week of the Academy Awards.
Vanity Fair and presenting sponsors, Chrysler, FIAT, L’Oreal Paris, Viktor&Rolf, YSL Beauté, Lancôme, Giorgio Armani Beauty, Stuart Weitzman and Barneys will host events throughout the week leading up to the Oscars, highlighting this year’s top films and standout performances, all while benefiting a different charity each night. The Chrysler and FIAT brands have returned for the sixth year as the automotive sponsors of Campaign Hollywood. Stella Artois will be pouring throughout the week at V.F.S.C. and select Campaign Hollywood events.
“From the incredible lineup of events to the brand new venue for V.F. Social Club, PLATFORM, this year’s Campaign Hollywood is shaping up to be our best ever,” said Vanity Fair publisher and Chief Revenue Officer Chris Mitchell.
V.F. Social Club — the invitation-only space centered around the glamour and excitement of the biggest awards night of the year, and, of course, social media — will take place at PLATFORM from Wednesday, February 24 through Sunday, February 28. Officially opening in Spring 2016, PLATFORM will become a consumer space for specially curated merchants and creative companies. Social Club guests will be treated to sponsor activations including Stella Artois Happy Hours, L’Oréal Paris dry hair styling and makeup touch ups, YSL Beauté makeup appointments, a Viktor&Rolf photo booth and Chrysler car display experiences, as well as the great range of programming V.F. Social Club is known for, including an Oscar predictions panel, one-on-one conversations with today’s industry leaders and discussions with social influencers about the impact and future of social media in Hollywood and beyond. The full schedule of V.F. Social Club events will be announced in the coming weeks.
Vanity Fair Social Club and Campaign Hollywood reflect the beauty, art, and excitement of Oscar Week in Hollywood, while spotlighting brands and charities in a way that only Vanity Fair can.
The Campaign Hollywood 2016 schedule of events is as follows:
- Vanity Fair and FIAT Celebrate “Young Hollywood” – Tuesday, February 23 – Vanity Fair executive West Coast editor Krista Smith and Olivia Munn host Vanity Fair and FIAT’s toast to “Young Hollywood” in support of the Regional Food Bank of Oklahoma. This invitation-only event will be held at The Chateau Marmont.
- Vanity Fair and Barneys New York Dinner Celebrating "Spotlight"– Wednesday, February 24 – Vanity Fair, Barneys New York and Open Road Films host an intimate dinner at the Chateau Marmont to benefit ProPublica, with Oscar-nominated director and co-writer Tom McCarthy, and cast members including Oscar nominees Mark Ruffalo and Rachel McAdams.
- Makeup Artist Appreciation Spa Day and Luncheon with Lancôme– Thursday, February 25 – Vanity Fair will join Lancôme and Clarisonic for a day of pampering hosted by Vanity Fair beauty director SunHee Grinnell at the Ciel Spa, at the SLS Hotel. Hollywood’s top makeup artists will be treated to Lancôme makeup touch-ups and manicures, Clarisonic facials, and a light lunch at this intimate, invitation-only event to benefit St. Jude Children's Research Hospital.
- Vanity Fair and Stuart Weitzman Luncheon Celebrating Elizabeth Banks – Friday, February 26 – Vanity Fair and Stuart Weitzman will host a private luncheon party at A.O.C. to toast Elizabeth Banks and her success as an actor, director and producer.
- D.J. Night with L’Oréal Paris – Friday, February 26 – Actress and musician, Hailee Steinfeld, along with Vanity Fair and L’Oréal Paris, will host an exclusive party at Palihouse in West Hollywood, featuring a D.J. set by Taryn Manning. This invitation-only event will benefit Children's Hospital Los Angeles.