Al Gore and Pharrell Williams have announced that 2015 will see a return of Live Earth – seven concerts to raise awareness of climate change.
The pair made the announcement at the World Economic Forum in Davos.
On June 18, 2015, together with the United Nations, Live Earth will once again create a global series of events over 24 hours, on six continents, anchored from Paris and New York. Live Earth Road to Paris will be broadcast across all major media platforms and supported by a yearlong campaign in partnership with the world’s leading brands, NGOs and non-profits. A seventh concert is planned in Antarctica, with a band of scientists at a research station playing to a global audience.
The events aim to bring together a billion voices to shine a global spotlight on the nations convening in Paris this year and deliver a single message to all leaders – Take Climate Action Now.
Speaking at the World Economic Forum, Al Gore described some of the deadly, destabilizing and destructive “costs of carbon” that occurred over the last year – the hottest in recorded history, and the latest in a 14 out of the last 15 years’ warming trend. He then focused on clean solutions, arguing that the danger of our current trajectory is offset only by the enormous opportunity, led by the business community, to change the course of history.
Al Gore framed the climate crisis facing humanity as two questions: “Do we want to change our current course? If we do, can we? The danger of first question is masked by opportunity of second,” he said.
To find out more about the Live Earth concerts, click here.
