DoSomething.org has announced it is joining forces with Mentor Up, a new way to make a difference by AARP Foundation, to launch Love Letters, which will encourage teens to make handmade Valentine’s Day cards to lift the spirits of older adults across the country during a peak time of isolation and depression.
Handmade cards will be delivered to Meals On Wheels clients across the country.
As part of the Love Letters campaign, DoSomething.org and Mentor Up also announced the release of a Public Service Announcement, featuring singer and actress Victoria Justice, developed to raise awareness of the campaign and to encourage young people to learn more about social isolation.
“I’m so excited to support a campaign that helps brighten an older person’s day. I’m really close with my grandma and love that teens across the country are going to spread some love and make a difference in the lives of older adults this Valentine’s Day. Love Letters is way better than cheesy stuffed animals and chocolate,” said Victoria Justice.
Studies show that 6.5 million older people suffer from depression. Love Letters is a national campaign that aims to help lift the spirits of older adults and combat social isolation. Starting today through February 15, Love Letters will provide an opportunity for young people across the country to sign up to make handmade Valentine’s cards for older adults. Young people then simply need to find a Meals on Wheels location in their community where they can send the card. Love Letters is proud to once again partner with Meals On Wheels Association of America, which serves 2.5 million seniors. The Valentine’s Day cards made by teens who sign up for Love Letters will be included in meal deliveries made by Meals on Wheels volunteers.
“The best cards are made with crayons and love,” said Nancy Lublin, CEO and Chief Old Person at DoSomething.org.
“AARP Foundation is thrilled to be taking part in DoSomething.org’s Love Letters national campaign,” said AARP Foundation president Lisa Marsh Ryerson. “There are millions of adults 50 and older living in a state of vulnerability and isolation. Encouraging teens to create handmade Valentine’s Day cards is an excellent opportunity for the generations to reconnect, ultimately bringing them closer together.”
To join Love Letters and learn more visit DoSomething.org/loveletters.
Source: PR Newswire
